Jeff Hunter, Associate, Marketing Science, Growth Strategies and Developing Markets
Jeffrey Hunter has 30 plus years experience in marketing research and business planning. He retired from General Mills, Inc. as a Senior Director in Consumer Insights in 2012. At General Mills he had experience across numerous business operating units and in the central research organization. He is responsible for many of the key knowledge assets and research tools that frame business strategy and premise key decisions. Jeffrey has subject matter expertise in the areas of marketing science, growth strategies, and developing markets.
Jeffrey is actively involved in a number of marketing and marketing research organizations. He is a past trustee of the Marketing Science Institute, a member of the Advertising Research Foundation, and a member of the Ehrenburg-Bass Institute. He is a past President of the Market Research Council, and served on the Board of Directors of the American Marketing Association. Jeffrey has presented at numerous conferences; ARF, AMA
Jeffrey holds an undergraduate degree in Asian languages, and an MBA degree with concentrations in marketing research and quantitative methods.
Peter Milla, Associate, Information Technology and Privacy/Data Protection
Peter Milla is a 25 year plus industry expert in information technology, operations, quality, privacy/data protection. He is a subject matter expert on the intersection of privacy and technology. Peter has held global IT leadership positions in a number of research companies including Harris Interactive, Survey Sampling International and Roper Starch Worldwide.
Peter is very active in research industry associations, having served on the Board of Directors of CASRO. He currently holds leadership roles in several industry workgroups and committees in the areas of technology, government affairs, ISO (quality standards) and Internet research. Peter also serves as a Fellow of the Ponemon Institute, a research organization dedicated to advancing responsible information and privacy management practices in business and government.
Peter holds BA and MA degrees from Queens College of the City University of New York.
Tim Key, Associate, Research Impact
Key has almost 40 years experience in marketing research spanning corporate and research supplier companies. He recently retired from Nationwide Insurance in 2013 where he was responsible for the marketing research function across the enterprise. Previously, Tim held senior research leadership positions at Scotts Miracle-Gro, Abbott Nutrition, IRI, and Tropicana. He also worked at R.J. Reynolds and began his research career at General Mills.
Tim’s subject matter expertise is in improving the productivity of the marketing research function.
Tim has served as an advisory board member to Michigan State University’s Master of Science in Marketing Research program; VP of the AMA’s Marketing Research Council and as conference chair/co-chair for several AMA conferences. He is a regular guest lecturer at numerous colleges and universities and enjoys mentoring.
Tim holds an undergraduate degree in business administration from the University of Evansville, and an MBA in Marketing from Michigan State University.
Russ Rubin, Associate, Research Impact
Russ is an industry veteran with almost 40 years of experience working in corporate departments and on the supplier side. For over 30 years Russ held senior positions at General Mills in the core food businesses. He also spent significant time working on GM’s Restaurants and Retail business units, where he also ran a proprietary 90 person in-house research agency. The latter portion of Russ’ career at was focused on International Research. This included three years in Switzerland starting up Cereal Partners Worldwide, the strategic joint venture between Nestle and General Mills. During his last five years at GM, Russ had responsibility for the Market Research function of the $3 billion International Division that resulted from the acquisition of Pillsbury. For the past six years, Russ has worked at MarketTools where he focused largely on developing higher level relationships within their strategic accounts.
At Cambiar, Russ will bring his vast experience and knowledge to Cambiar’s clients by helping them increase the impact of their research through insights that matter.
Russ has a B.S. in Management Science and an M.S. in Industrial Administration from Carnegie-Mellon University.
Kim Carter, Associate, Sales and Leadership Training
Kim Carter comes to Cambiar with various industry experience across both private and public sectors. After her Honorable discharge from active duty in the US Air Force in 1995, she embarked on a successful sales and management career from Fortune 100, to startup companies.
During that time, Ms. Carter became an expert in developing star performers and high-performing teams. Kim facilitates growth in sales and communication skills, leadership ability, emotional intelligence, and building stronger relationships and teams both internally and externally.
As a strengths based executive coach and trainer, she specializes in using advances from the academic and applied fields of positive psychology to guide leaders and teams to achieve positive, lasting changes in behavior and performance—for themselves, and others.
A Certified Positive Psychology coach, Kim earned her B.S. in Psychology from the Pennsylvania State University and is an active member with the International Positive Psychology Association, the American Society of Trainers and Developers, the National Association of Sales Professionals, the International Leadership Association, the American Psychological Association, and Toastmasters International.
Kelly Anson, Associate, Head of Marketing Strategy Practice
Kelly Anson brings over 15 years of experience in B2B marketing, working for technology and service companies in market research and analytics. She has held marketing leadership positions for the likes of SPSS Inc. (now IBM) and Globalpark (now QuestBack), with an emphasis on establishing programs and operations that drive global expansion. Kelly is adept in brand, product, and field marketing that support enterprise sales and new market penetration.
Elizabeth Pywell, Project Manager
Liz joins Cambiar with nine years of teaching and management experience in the education sector. She has taught and tutored extensively and has also examined for national and international bodies. She has a BA Hons and a PGCE from University of York, an MA from Open University and also has qualifications in Pastoral Care and Management Issues with the BSA.
Liz provides writing, editing and project management services from her base in the United Kingdom.
Kate Collins, HR Specialist
Kate brings over six years of business development and administration experience in various industries to Cambiar. Her primary focus will be on recruitment and Human Resource project management and analysis in support of Cambiar’s Talent Practice offerings.
Kate possesses a BS from University of Arizona and an MS in Management from Argosy University.
Alastair Gordon, Affiliate and Managing Partner, Gordon & McCallum.
Gordon & McCallum is an Asia-Pacific based business consultancy helping international market research users and agencies improve their ROI from research and design and deliver more effective outputs and services. Alastair’s particular focus is on helping Gordon & McCallum clients gain competitive advantage by supporting them in developing and implementing unique market research services
A highly experienced international market research professional, Alastair’s background includes running full-service agencies in four countries, and heading the Asia-Pacific Custom Research division at the Nielsen Corporation. Formerly Global Head of Custom Branded Products and R&D at Nielsen, he drove the development and implementation of major research services in areas such as brand health, consumer decision-making and shopper insight research. Alastair’s current research focus is on Ideation, Emotion and Shopper Decision-Making research.
Well regarded as a trainer and speaker on research topics, Alastair has delivered papers and seminars to clients and industry forums around the world. Alastair is an elected Fellow of the MRSNZ and a member of ESOMAR.
David McCallum, Affiliate and Managing Partner of Gordon & McCallum.
Prior to founding the consultancy, he was previously the Global Head of Consumer Research for the Nielsen Corporation and earlier ran their companies in Japan and Singapore.
A professional statistician by training, David started his career with Research International-Marplan and RAL in the UK. He has presented several papers on research methods, industry issues, and case studies at conferences held by ESOMAR, the Japan Market Research Society, the Australian Market & Social Research Society, and the UK Market Research Society. He has lectured at seminars and training courses for the AMSRS, the MRS (UK), UNSW, and Westminster University.